This type of communication has the following variations: (3) Sideward (or horizontal) communication. No organization can survive and grow in the absence of communication. The term communication is derived from the Latin word ' communis', which means to inform, to tell, to show to spread information. Communication is the process by which one person or group conveys the message. TOS 7. The person who creates the communication, the communication itself, and the person who receives the communication. (iv) Clarifications sought by subordinates from superiors as to the orders and instructions issued by the latter (i.e. The sender gives messages and receiver receive the message given by the sender. (ii) Communication is a function of every manager. While all of these definitions may exist, not all of them are clearly applicable for our purposes as we study organizational communication. It is the key function of management. Hence, communication helps to achieve maximum productivity at minimum cost.7. On the basis of the above definitions and the surrounding knowledge, we can gather the following salient features of the concept of communication: (i) Communication is necessary and required in all managerial functions. To complete the communication process, sending feedback to communication, by the recipient to the sender is imperative. Interpersonal communication is the process by which people exchange information and feelings both verbally and non-verbally. Communication refers to the transformation of information. Electronic. It includes every relationship which established among the people. In fact, the basic cause behind the formation of many informal groups is the necessity for a mutual exchange of information related to organizational matters or social or personal matters of individuals comprised in informal groups. The examination produced 15 main themes from the definitions. So, communication improve the attitude of employees through organizational magazines, journals, meetings and various other forms of oral and written communication.4. It consists of a sender, a receiver and channel of communication. Decoding means the interpretation of the message by the recipient – with a view to getting the meaning of the message, as per the intentions of the sender. have to be communicated to the managerial staff for the purpose of coordination. For better coordination, it requires the exchange of feelings, problems, ideas, information etc. Strategic communication is a term used to denote the higher-level concerns behind communicative efforts by organizations to advance organizational mission. Feedback is the response if the receiver received from the sender. It is a key function of management. it must be made at the high time, when needed to be communicated to the recipient. 8 Comments on THE CONCEPT OF COMMUNICATION; Relating to people in my opinion has become even more complicated. (iv) Communication is a complete and rational process; only when the recipient of the message has understanding of the subject matter of communication. It is, therefore, inherently multidisciplinary as work in this area draws on literature from a wide array of other subfields, including public relations, marketing, advertising, and management. Communication is necessary for the efficient and smooth operation of the organization. In the communication process, the sender is responsible for encoding the message and sending it through a channel to a receiver, who then decodes the message into a perceived meaning. It can be considered as the backbone of business management. Eadie and Goret 2013 surveys key concepts of communication that have influenced the academic field of communication studies. Typically the roles reverse regularly. The sender must strike a balance among these three factors -brevity, clarity and completeness. Plagiarism Prevention 4. Channels of communication include speaking, writing, meeting, memos, letters, reports, emails, text messages and faxes and even nonverbal communication, such as body language. The effectiveness of the message is measured through the feedback. The term communication is derived from Latin word ' communis', which means to inform, to tell, to show to spread information. Then the message is communicated to the receiver. It states that all living beings existing on the planet communicate although the way of communication is different. No organization can survive and grow without effective communication. It is at this stage in the communication process, that communication is philosophically defined as, ‘the transmission of understanding.’. Communication is an important part of management. Briefly explain the process of communication? Technically, a communication is complete, only when it comes to the knowledge of the intended person i.e. It is the chain of understanding that binds an enterprise from top to bottom and from side to side. The process of communication in an organization are as follows:1. The process of communication consists of the following steps or stages: This is the background step to the process of communication; which, by forming the subject matter of communication necessitates the start of a communication process. It is the basis of organisational functioning. The importance of communication are listed below: Management study guide. Effective communication is essential for the success of the organization. Copyright 10. The content of the communication can be facts, ideas, concepts, opinions, attitudes and emotions. The message might be a factor an idea, or a request or a suggestion, or an order or a grievance. Communication, very broadly, is classified into the following two categories: Formal communication is that, which takes place in an enterprise, in a formal manner via the scalar chain or the line of command. Meaning & Definitions of Mass Communication The term communication comes from the Latin word-communis, which means common. It might spread from any person to any person, in any manner and in any direction, like the structuring of a grapevine. Communication literally constitutes, or makes up, our social world. (Froemling 5) Communicator (Sender/receiver) - the participants in communication. In the words of Keith Davis, " Communication is the process of passing information and understanding from one person to another. C) Social Context: Human communication is, to a great extent, Sender. Communication facilitates to prepare targets, standards, and instruction for future plan. common interests and common objectives are not necessary for society. This message is very crucial because other steps are meaningless without the message of the sender. from one person to another so as to impart a complete understanding of the subject matter of communication to the recipient thereof; the desired response from the recipient to such communication. Prohibited Content 3. Many writers have defined communication in different ways, some of them are listed below: In the words of Keith Davis, "Communication is the process of passing information and understanding from one person to another. It is the chain of understanding that binds an enterprise from top to bottom and from side to side. Defining Strategic Communication. Due to this, the organization can run smoothly and effectively.8. 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